These Dubai Brands Might Be Your Next Favorite Find

Klaus Schmidt · 2026-07-15

Dubai Summer Surprises (DSS) 2026 just got a whole lot more interesting. There's a new initiative called Ma'an by Majid Al Futtaim, and it's all about celebrating local creativity and entrepreneurship. Think of it as a curated showcase of UAE-based brands, brought right to shoppers in Dubai. It's not just about shopping; it's about connecting with the stories behind the products. Developed by Majid Al Futtaim in partnership with the Mohammed Bin Rashid Establishment for Small and Medium Enterprises Development (Dubai SME), which is part of the Dubai Department of Economy and Tourism (DET), this initiative is a big deal for emerging businesses. It gives them a real platform to showcase their products, connect with customers, and grow their brands through Majid Al Futtaim's massive consumer ecosystem. That's a lot of opportunity wrapped up in one neat package. ### What's the Big Idea Here? At its core, Ma'an is about supporting local talent. It's a chance for you to discover brands you might not have heard of otherwise. And let's be honest, there's something special about finding a unique piece or a new favorite product that isn't available everywhere. It feels like a secret you get to share. The initiative isn't just a pop-up shop. It's a structured program designed to help these businesses scale. They get access to prime retail locations, marketing support, and a customer base that's actively looking for something new. For the brands, it's a launchpad. For shoppers, it's a treasure hunt. ### Brands You'll Want to Check Out While the full list of participating brands is still rolling out, expect to see a diverse mix. Here's a taste of what you might find: - **Artisanal food and beverage companies** offering everything from gourmet dates to specialty coffee blends. - **Fashion and accessory designers** creating pieces that blend modern style with traditional influences. - **Home decor brands** that bring a touch of local craftsmanship into living spaces. - **Wellness and beauty products** made with natural ingredients sourced from the region. - **Tech and lifestyle gadgets** that solve everyday problems with a local twist. Each brand has a story, and Ma'an is giving them the stage to tell it. It's a reminder that some of the best things come from right around the corner. ### Why This Matters for You You might be wondering, "Why should I care about local brands?" Well, for starters, it's a way to support the local economy. Every dollar spent with a small business has a ripple effect. Plus, you're getting products that are often made with more care and attention to detail. They're not mass-produced; they're crafted. > "Supporting local isn't just a trend. It's a way to ensure that creativity and innovation thrive in our community." And let's face it, finding something unique is way more satisfying than buying yet another generic item. It's a conversation starter. It's a piece of Dubai you can take home. ### How to Get Involved If you're in Dubai during the summer, make sure to visit the Ma'an locations at select Majid Al Futtaim malls. The exact dates and locations are part of the Dubai Summer Surprises calendar, so keep an eye out. You can also follow the hashtag #Ma'anByMajidAlFuttaim to see what's new. Even if you can't make it in person, the initiative is a great reminder to seek out local brands wherever you are. It's a mindset that travels well. ### The Bottom Line Ma'an by Majid Al Futtaim is more than just a shopping event. It's a celebration of what makes Dubai's entrepreneurial scene so vibrant. It's a chance to discover something new, support a dream, and walk away with a story to tell. And honestly, that's the best kind of shopping there is.